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	<title>Gerard Babitts &#187; Music</title>
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	<link>http://www.gerardbabitts.com</link>
	<description>Thoughts on Digital &#38; Traditional Marketing</description>
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		<title>ALL I REALLY NEED TO KNOW ABOUT SOCIAL MEDIA I LEARNED IN PUNK ROCK</title>
		<link>http://www.gerardbabitts.com/2010/04/14/social-media-punk-rock/</link>
		<comments>http://www.gerardbabitts.com/2010/04/14/social-media-punk-rock/#comments</comments>
		<pubDate>Thu, 15 Apr 2010 02:09:17 +0000</pubDate>
		<dc:creator>Gerard</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Youth Market]]></category>

		<guid isPermaLink="false">http://www.gerardbabitts.com/?p=1867</guid>
		<description><![CDATA[The familiar echo of punk rock in the ethos of social media.]]></description>
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		<slash:comments>3</slash:comments>
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		<item>
		<title>WHAT&#8217;S THE VALUE OF CONTENT?</title>
		<link>http://www.gerardbabitts.com/2009/03/23/whats-the-value-of-content/</link>
		<comments>http://www.gerardbabitts.com/2009/03/23/whats-the-value-of-content/#comments</comments>
		<pubDate>Mon, 23 Mar 2009 12:01:44 +0000</pubDate>
		<dc:creator>Gerard</dc:creator>
				<category><![CDATA[Content]]></category>
		<category><![CDATA[Corey Smith]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Film]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Prince]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[Seth McFarlane]]></category>
		<category><![CDATA[Sigor Ros]]></category>
		<category><![CDATA[Television]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Webkinz]]></category>

		<guid isPermaLink="false">http://www.gerardbabitts.com/?p=841</guid>
		<description><![CDATA[In a world where most content can be found online for free, what's the value of content to those who create, distribute, and own it?]]></description>
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		<slash:comments>1</slash:comments>
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		<title>The FUTURE OF USER GENERATED MUSIC VIDEO</title>
		<link>http://www.gerardbabitts.com/2009/03/09/the-future-of-user-generated-music-video/</link>
		<comments>http://www.gerardbabitts.com/2009/03/09/the-future-of-user-generated-music-video/#comments</comments>
		<pubDate>Mon, 09 Mar 2009 12:04:23 +0000</pubDate>
		<dc:creator>Gerard</dc:creator>
				<category><![CDATA[Content]]></category>
		<category><![CDATA[Viral]]></category>
		<category><![CDATA[Art]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Kutiman]]></category>
		<category><![CDATA[Mashup]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[UGC]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://www.gerardbabitts.com/?p=711</guid>
		<description><![CDATA[Forget making music/video mixes and mashups of the known.  That's for hacks.  If you really want to show your chops and embrace UGC content, Kutiman and his new genre is the future.]]></description>
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		<slash:comments>1</slash:comments>
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		<title>WATCH TELEVISION MESS UP DIGITAL</title>
		<link>http://www.gerardbabitts.com/2009/03/02/watch-television-mess-up-digital/</link>
		<comments>http://www.gerardbabitts.com/2009/03/02/watch-television-mess-up-digital/#comments</comments>
		<pubDate>Mon, 02 Mar 2009 19:24:32 +0000</pubDate>
		<dc:creator>Gerard</dc:creator>
				<category><![CDATA[Content]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Cable]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Hulu]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Tactics]]></category>
		<category><![CDATA[Television]]></category>
		<category><![CDATA[TV.com]]></category>

		<guid isPermaLink="false">http://www.gerardbabitts.com/?p=608</guid>
		<description><![CDATA[Television's digital plays reveal a weakness that portends only infighting and ultimately digital defeat at the hands of consumers who do not care about copyright or the interest of bickering, competitive rights holders who prefer domination over cooperation.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>SCION NICHE MARKETING LESSONS</title>
		<link>http://www.gerardbabitts.com/2009/02/26/scion-niche-marketing-lessons/</link>
		<comments>http://www.gerardbabitts.com/2009/02/26/scion-niche-marketing-lessons/#comments</comments>
		<pubDate>Thu, 26 Feb 2009 22:10:09 +0000</pubDate>
		<dc:creator>Gerard</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Art]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[Scion]]></category>
		<category><![CDATA[Youth Market]]></category>

		<guid isPermaLink="false">http://www.gerardbabitts.com/?p=587</guid>
		<description><![CDATA[Stay true to your brand philosophy.  Make sure to seamlessly aligns with your demographic culture.  Integrate your brand into that culture by working directly with those who influence your brand.  Don't be afraid of the culture.  And you have Scion's recipe for success.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>SIMPLE, HONEST &amp; FUNNNY MARKETING AT ITS BEST</title>
		<link>http://www.gerardbabitts.com/2009/02/24/simple-honest-funny-marketing-at-its-best/</link>
		<comments>http://www.gerardbabitts.com/2009/02/24/simple-honest-funny-marketing-at-its-best/#comments</comments>
		<pubDate>Tue, 24 Feb 2009 17:37:32 +0000</pubDate>
		<dc:creator>Gerard</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Viral]]></category>
		<category><![CDATA[Josh Freese]]></category>
		<category><![CDATA[Music]]></category>

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		<description><![CDATA[Josh Freese's wackiness, irreverence, charm, and honesty have helped promote his new album for almost no cost.  Who knew that offering up a dinner at Denny's could get such great marketing results.]]></description>
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